Ramadan is special month for Muslim. In Indonesia, we have ‘mudik’, a tradition event when we get back to our hometown where our childhood spent before Eid Al Fitr. Mudik is an extraordinary moment when we can spend the time with our family because our daily activities taking too much of our time. We come to our hometown with happiness. We meet our family, our parents, our siblings, and our relatives.
That day was supposed to be a day filled with testosterone; long hair, jeans that hasn’t been washed for months, tattoo on some of the body parts, and beard that grows wildly. But there’s one word can change all of that: affection.
Recently we collaborated with Hijup, an online fashion market specialising in modest wear for muslim women. For this project, Hijup wanted to put emphasis on women who make positive changes in their surroundings.
This time, Anatman had a chance to make a documentary project as a campaign from Coca-Cola on the nickname and bullying phenomenon in Indonesia. Most Indonesians are given nicknames, whether it is derived from their names or from their physical appearances. So this time Coca-Cola wants to raise the awareness to call people by their birth names, because behind every name, there are prayers and hopes from the parents.
At the beginning of June, Anatman Pictures had the opportunity to create another documentary in Kalimantan, although initially there was doubt about making this documentary because it involves palm oil plantations and child labour.
Anatman Pictures has worked with FWD Insurance Indonesia several times. This time, FWD wanted to bring up the issue of realising unexecuted plans as its theme for the campaign, as most of us have at least one or more unexecuted plans. There were three different professions chosen to speak about their unexecuted plans : a musician, traveler, and scuba-diver.
Late in 2014 we had the pleasure of filming the badminton legend Christian Hadinata (Koh Chris) for the second Coca Cola Angkat Raketmu (Raise Your Racket) Campaign. Koh Chris is a very humble and lovely man and it was great to spend time in his calming presence and learn about his story in the...
In early March Anatman made a second journey to Aceh for Save The Children, this time to make a documentary explaining the benefits of breastfeeding exclusively for the first six months after birth to women in remote villages.
We recently finished a new short documentary style video for Coca Cola's Angkat Raketmu (Raise Your Racket) campaign about the legendary Indonesian badminton player, Rudy Hartono. Since we moved into our new office location in Tanjung Barat in September it's been crazy days here at the Anatman headquarters. One great project we have had...
Another exciting project from Indonesian Ministry of Tourism & Creative Economy! This is the second time the Anatman team has been to Raja Ampat. About 3 months ago, Anatman staff travelled there to cover the locals being shown how to create handicrafts, furniture and signage to support the tourism and creative industry in Raja...